When was the first nano-car produced?
Production stop Tata Nano: End for the cheapest car in the world
If Bosch, Mahle, ZF and BASF, among others, supply parts for a car, then one might think that we are talking about a new Mercedes S-Class. In fact, we are at the exact other end of luxury - with the Tata Nano. In 2009, the Indian car manufacturer Tata, which currently also includes Jaguar Land Rover, wanted to conquer the domestic market with the 100,000 rupee (today approx. 1,250 euros) expensive Nano. But the ambitious journey was bumpy right from the start. Tata had imagined a demand of one million (!) Nanos per year. This is ambitious because the monthly production capacity is around 24,000 units. Sober 70,000 copies were in the end in the first year. Trend: falling. In June 2018 exactly one nano was built.
The good idea Tata Nano
The idea, however, was a good one: to offer a light, cheap car that would serve the Indians as a safe alternative to the dangerous rickshaws, mopeds and motorcycles. But that's one of the things with security. When several nanos go up in flames during operation, even the most hopeless optimist becomes suspicious. When it comes to crash safety, there is hardly surprising room for improvement. Lots of air. But the low price has to come from somewhere. For this, body parts were made from plastic rather than sheet metal and accordingly glued instead of welded. Fortunately, it takes more than 30 seconds to reach 100 km / h in the 38 hp Nano. A fast driving style can be virtually ruled out as a cause of the accident.
Another problem for the nano was its image, as it was seen by the Indians as a symbol of poverty. That is why many opted for the slightly more expensive Maruti Suzuki 800, known in this country as the Suzuki Alto. Market observers rate Indian customers as value-conscious. Your goal is to get as much equipment for your money as possible. And with equipment, the Tata Nano just can't really shine, comfort extras such as radio remote control, air conditioning and power steering came late. Too late, apparently. From now on, the Chinese small car Alto Zotye can call itself the cheapest car in the world for the equivalent of around 2,200 euros.
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