How is it that movie videos go viral instantly

The story of the first viral video

A man in an open-plan office, furious, first hits his keyboard and then hits a monitor with it. In 1997, the video "Bad Day" was one of the first short films that circulated millions of times on the Internet. And that entirely without video portals, because they only came about years later.

Wired has now tracked down the history of the video. The film was recorded for advertising purposes by the Loronix company and distributed in a "high resolution" of 352 × 240 on promo CDs. From there it found its way onto the Internet and into the email boxes of those who then had to wait longer than 20 minutes for the download.

When, in 1998, the web developer Benoit Rigaut used the servers of his former employer CERN to upload the video, nothing stood in the way of its worldwide distribution ...

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About the author

Markus Reuter

Markus Reuter deals with the topics of digital rights, hate speech & censorship, fake news & social bots, right-wing radicals on the internet, video surveillance, basic and civil rights and social movements. At netzpolitik.org since March 2016 as an editor. He can be reached at markus.reuter | ett | netzpolitik.org and on Twitter at @markusreuter_
Published 01/15/2018 at 4:35 PM