What is intelligence in corporate policy

Service management

The present work deals with an area, the importance of which has grown considerably under the influence of increasing complexity. The connection between the product manufacturer and the user of his products must become closer if technical and economic issues relating to the design and use of the products are to be optimally resolved and the serviceability of units is to be ensured in the long term. Initially, this area received little attention in classical business administration. This is probably due in particular to the fact that the problems to be solved here require the consideration of an abundance of technical and economic variables. The in-depth technical knowledge and the experience gained during an investigation in a medium-sized plant construction company allowed the author to do justice to this task. The author convincingly illustrates the importance of a pronounced service and customer orientation in all areas of the company. In connection with the broad field of observation of his investigation, he outlines a comprehensive 'service culture', which is largely characterized by serving market partners optimally and employees harmoniously towards this goal align. In this conscious service, not only technical and economic aspects are taken into account. The 'service' in this work also extends to value-rational components and characterizes the 'service principle' convincingly as a universal principle that can be applied to all human conditions. In its broad field of investigation, the study not only takes into account technical, economic and organizational aspects, but also advances into the field of corporate philosophy. The work can provide valuable impulses not only for theory, but also for practice. THEODOR ElllNGER 'Service is difficult to put into words, but it can be read off from living life.